WOMEN
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Rocawear clothing is a line, which was founded by Shawn 'Jay-Z' Carter, a multi-platinum Hip Hop and rap star. His music had already evolved as a culture among the youth and he wanted to venture into something else, beyond the culture of music. Though it was initially established to cater for the street fashion requirements of the young, the company has succeeded beyond that and today their designs find a take from the vibrant at heart from all walks of life.
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